Retention · Email & SMS Marketing
Own the audience you already paid for.
Compliant email and text programs—reminders, nurture, reactivation and offers—that turn leads into customers and customers into repeat business.
Email & SMS MarketingLive
52%
Open rate
EmailSMSAutomations
01 · Why it matters
Own the audience you already paid for — here is why.
Acquiring a lead is the expensive part. Following up is where the money is—and most businesses stop after one call.
98%
Text messages are opened — most within minutes
$36
Email still returns roughly $36 for every $1 spent
Owned
Your list is the one audience no algorithm can take away
1
Days 1–14
Build
- List growth and consent capture
- Automated sequences: new lead, quote follow-up, review request, win-back
2
Days 15–30
Launch
- Campaign design and copy
- A2P 10DLC registration and TCPA/CAN-SPAM compliance
3
Month 2 onward
Grow
- Segmentation by service, location and behavior
- Revenue and engagement reporting
Doing it alone×Guessing at spend and hoping the phone rings×Inquiries answered hours later — or never×No clear number for what worked and what it cost
Email & SMS Marketing with MayanTriggered by CRM stages and website actionsFeeds reviews and referrals back into local searchRecovers leads paid search and social generated but did not close
01Brand Strategy→
02Website Experience→
03Audience Acquisition→
04Lead Capture→
05AI Follow-Up→
06Reporting & Optimization→
Is email marketing still effective?
Yes. Email reaches customers you already have at almost no cost per message, and it drives repeat business when it is relevant and well-timed.
Is SMS marketing legal?
Yes, with prior express written consent, clear opt-out and registered sending (10DLC) in the U.S. Mayan sets up compliant opt-in flows; this is not legal advice.
Email or SMS — which is better?
Use both: SMS for time-sensitive messages and reminders, email for richer content, newsletters and nurture sequences.