An industry built on relationships and reputation. Reviews for a contractor are essential in building a brand so that your potential client is trusting in the quality of your work. While a consumer or business may be concerned with the price of your services, it often comes down to how skilled you are in your craft. Working 8 - 12 hours a day removes the possibility of you as a business owner to properly market yourself. The basics of implementing SEO, regularly updating your social media, or even building a website to showcase your work becomes an afterthought when the roots of your business involve very little online.
Larger companies may hire someone in-house and spend $50k + on a "Marketer" that provides half the service and is paid twice as much. Save your revenue, increase your client base, and remove the stress so you can focus on your business.